Del Monte

Del Monte: (The Edge) Taps Asian consumption with more emphasis on branded products. Based in the Phillipines, Del Monte is the world’s largest fully integrated pineapple products Co. it has some 23,000 ha of leased plantations in the Phillipines , where it operates a cannery capable of processing up to 700k tons of pineapples a year. Co. sells its fresh and canned Pineapples under the S&W brand in the rest of APAC and the Middle-East. Grp has been investing in some of the region’s markets for yrs and efforts have been bearing fruits, and intend to channel more funds towards expanding in India, including substantial investments in marketing and advertising. Grp is also benefitting from strong growth in the Phillipines, where the co. has a market share of more than 50%. This yr co. aims to increase its number of retails pts by another 38,000 to 150,000 and is investing in the logistics infrastructure and distribution net work, as well as in logistics infrastructure and distribution network. Now Del Monte is trying to gain a foothold in Myanmar , with plans to have its products available for Sale in Yangon and Mandalay by year end. Del Monte expansions on home front will also be supported by a new US$3m canned juice line at its cannery, which could double its total canned juice capacity to 288m cans of pineapple juice a yr.